· Bringing a fresh breath to the sector through its various and exclusive launches and renowned projects, MAİS continues to add new ones to its awards.
· MAİS marked another accomplishment with four separate awards given at the Business Honors Awards ceremony.
· With the Alpine Brand Launch, the Renault Rafale Launch, the Renault X Haydarpaşa 3D Mapping Show, and the Re-Generation Young Talent Program, MAİS has included new awards to the old ones in the first months of 2025.
The Business Honors Awards ceremony took place, which awards the most accomplished companies in Türkiye's business community. MAİS, which has carried out diverse and striking launch events in all corners of Türkiye, including Van, Kars, Gökçeada, Uludağ, Bodrum, İzmir, and Istanbul, was deemed worthy of four separate awards owing to two noteworthy launches, a digital outdoor show and an innovative young talent project in human resources it conducted throughout 2024.
MAİS Continues to Add New Ones to its Awards
Turkey's most successful businesses were honored at the Business Honors Awards night. MAİS received the "Best Luxury Marketing Event" award with the Alpine brand launch under the main "Automotive" category, the "Best Event Management" award with the Renault Rafale launch, and the "Best Marketing Innovation" award with the Renault X Haydarpaşa 3D Mapping show, in addition to the "Best Recruitment Strategy" one with the Re-Generation Young Talent Program.
MAİS walked out the Business Honors Awards ceremony with four separate awards.
Having collected accolades with diverse launch events and initiatives in recent years, MAİS has established a reputation by winning many awards since the initial weeks of 2025. Although we have been in the second month of the year, it has already been recognized with over 10 awards, signaling that it will produce many successful work for the rest of the year.
Dr. Berk Çağdaş, General Manager of MAİS A.Ş., said, "We are honored to have received many awards even in the first months of 2025. As MAİS, we are happy to add dynamism to the automotive sector through all our brands, models, launches, and projects. Thinking outside the box, doing what has not been done before, and acting with the thought of what more we can do in every step constitute our main motivation. We will keep doing our best with this desire and excitement to achieve even better. I thank our Communication and Human Resources Directorates for the awards we have won through their accomplishments."
MAİS's Award-Winning Projects Creative Than Each Other
In March 2024, MAİS introduced the Alpine brand to Türkiye with a stunning launch that reached the snow-capped summits of Uludağ from the French Alps. The launch, through which the Alpine's A110, A110 GT, and A110 S models were unveiled at a premiere, took place with the participation of numerous well-known people and the automotive press. Alpine brought together its long-standing motorsport spirit and admirers in Türkiye at the launch.
Renault, with the premiere of the Rafale conducted in September, made a high-profile and impressive debut in the D-SUV segment. During the launch, a breathtaking aerobatic show was performed with the Extra 300 model aerobatic aircraft for the Rafale named after Renault's prestigious past in the French aviation industry and the Caudron-Renault Rafale aircraft that reached a speed of 445 km/h in 1934. Another remarkable part of the event was the moment when the renowned singer Kenan Doğulu conducted a 50-second parachute jump with this plane from a height of 4,000 meters. Never seen before, these astonishing demonstrations enabled Renault to deeply influence the launch perception in the industry once again.
Renault breathed new life into the communications sector, especially outdoor advertising, with the 3D Mapping show it carried out in December at the historic Haydarpaşa Station, one of Istanbul's most iconic transportation points. Through this show, the Haydarpaşa Station mirrored Renault's novel strategy implemented in line with the "Renaulution" plan, novel world, and novel SUV family in its time-defying texture. The 3D mapping show performed at the Haydarpaşa Station every evening at 18.15 between 3 and 10 December was followed from every location where the historic place is visible, making a tremendous impact.
On the other hand, with the Re-Generation Young Talent Program implemented by the MAİS Human Resources Directorate, young talents prone to improve themselves in diverse disciplines of the automotive sector are explored. While helping youngsters to figure out their talents, the brand initiates significant projects to prepare them for working life. Bringing dozens of interns into working life via this innovative and privileged program every year, MAİS plays an important role in acquiring young talents.
