M Oil Lubricants participates in Automechanika Istanbul 2022 Fair with its wide range of products 03/06/2022

3 June 2022

Serving under the umbrella of Güzel Enerji Akaryakıt A.Ş., M Oil Lubricants participated in Automechanika Istanbul Fair with its wide range of products. The latest products of M Oil Lubricants, which has rapidly increased its market share, were also presented to visitors at the booth.

M Oil Lubricants -one of the addresses for the most reliable product and brand thanks to its 25 years of experience- exhibited its products at Automechanika Istanbul 2022 Fair. Latest products of M Oil Lubricants, which has increased its market share day by day, were also introduced for the first time at the fair.

Kemal Pek: "At the fair, we stood out with our local and national producer identity, and our strategies in export markets"

Stating that they took part in Automechanika Istanbul 2022 to maintain relations with existing customers and establish new business connections, Kemal Pek, M Oil Lubricants Director said "As M Oil Lubricants, which is Turkey's 100 percent local brand, we create added value in a wide range of areas from the production of lubricants for passenger and commercial vehicles, agricultural vehicles, and motorcycle product segments to naval lubricants, industrial oils, and greases. As the growth rate in the lubricant market of our country in 2021 was 10 percent according to PETDER data, M Oil grew about three times the market with a rate of 34 percent. In the first quarter of 2022, we have achieved a 33 percent growth rate in comparation with the 3 percent growth rate of the market. With these successful figures and robust growth rates, the feedback we receive from the field is an important proof that our customers prefer our products because they favor them. We aim to carry our growth volume, which has achieved a serious success graph, even higher in 2022. We are planning strong marketing activities for the commercial segment by strengthening in the distributor channel. As we explained our strong position in the market to our visitors during the fair, we also emphasized our priorities in export markets with our local and national producer identity. "

M Oil's new products also meet visitors

"We have recently added our low-emission and environmentally-friendly product M Oil Grado Ultra 0W-30 to the passenger and light commercial vehicle lubricant group, and our low-emission and environmentally-friendly product M Oil BOA Nitro Max HD 10W-30 to the heavy commercial vehicle engine oil group, and M Oil ATF LT 71141 as the long-lasting synthetic automatic transmission oil for new generation vehicle transmissions to our product range. These products have met their visitors in Automechanika Istanbul 2022. ATF LT 71141 is produced by blending high-quality synthetic base oils with recent technology additives that prevent friction, foaming, oxidation, rust, and corrosion. In particular, LT 71141 is the long-lasting and high-performance automatic transmission fluid used in automatic transmissions of vehicles where performance is demanded."

M Oil Lubricants' wide range of products are exhibited in Automechanika Istanbul Fair

The wide range of M Oil exhibited in Automechanika Istanbul 2022 consists of Grado product family for passenger vehicle engines, BOA product family for commercial vehicle engines, and Transmol and ATF product family for transmission and gearbox product group. On the other hand, the brand, which has a strong industrial product group, rapidly increases its market share in this segment as well.