Sagra Group, one of OYAK Food Sector companies, received five awards at the Business Honors Awards, which recognize initiatives and leaders who contribute to society, the environment, and their industries.
Sagra Group, home to some of Türkiye's most popular brands, returned with five awards from the Business Honors Awards, which celebrate innovative and sustainable initiatives that create long-term impacts in the business world and shape industries.
Tadelle, one of Sagra Group's brands, won awards in the categories of “Best Social Media Management” for its social media campaigns in 2024, and “Most Innovative Product Strategy” for launching its cocoa hazelnut spread with hazelnut pieces. Meanwhile, Sarelle earned awards for “Best TV Commercial Campaign” with its relaunch campaign and “Best Marketing Innovation” with its dark vegan hazelnut spread. Sagra 1936 Mağazacılık was recognized in the “Most Innovative Product and Service Development” category for its chocolate fountain.
Companies from sectors including automotive, finance, energy, FMCG, technology, construction, healthcare, services, media, entertainment, logistics, and entrepreneurship are evaluated in categories such as sales, marketing, business development, corporate communication, and human resources at the Business Honors Awards. The competition aims to spotlight initiatives and leaders that make meaningful contributions to society, the environment, and their industries, and highlights the real stories, strategies, and leadership behind sustained success in the business world.